Privacy policy

Nova Ivy (“we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose and safeguard your personal information when you visit or make a purchase from our website (the “Site”) or otherwise interact with us (collectively, the “Services”).

We are based in the United Kingdom and comply with the UK General Data Protection Regulation (“UK GDPR”), the EU GDPR where applicable, and other relevant data protection laws.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected personal information about you from a variety of sources. The information we collect depends on how you interact with us.

In addition to the specific uses described below, we may use your personal information to:

• Communicate with you
• Provide and improve our Services
• Comply with legal obligations
• Enforce our terms and policies
• Protect our business, customers and rights

What Personal Information We Collect

“Personal information” means information that identifies, relates to, describes, or can reasonably be linked to you.

Information We Collect Directly from You

You may provide us with personal information when you:

• Place an order
• Create an account
• Contact us
• Subscribe to marketing communications

This may include:

• Contact details: name, billing address, shipping address, email address, phone number
• Order details: products purchased, payment confirmation, delivery information
• Account details: username and password (if applicable)
• Customer support information: information you include in messages or enquiries

You may choose not to provide certain information, but this may limit your ability to use some features of the Services.

Information We Collect Automatically (Cookies & Usage Data)

We automatically collect certain information about your interaction with our Site (“Usage Data”) using cookies and similar technologies.

This may include:

• IP address
• Device and browser type
• Pages viewed and actions taken
• Time and date of visits

For more information, see the Cookies section below.

Information We Receive from Third Parties

We may receive personal information from third parties such as:

• Ecommerce platforms (e.g. Shopify)
• Payment processors (who securely process your payment details)
• Shipping and fulfilment providers
• Marketing and analytics providers

Any information received from third parties is handled in accordance with this Privacy Policy.

How We Use Your Personal Information

Providing Products and Services

We use your personal information to:

• Process payments
• Fulfil and deliver orders
• Manage returns and exchanges
• Create and maintain customer accounts
• Send order confirmations and service-related messages

This processing is necessary to perform our contract with you.

Marketing and Communications

With your consent or where permitted by law, we may use your information to:

• Send marketing emails or promotional messages
• Inform you about new products or offers

You can opt out of marketing communications at any time by clicking “unsubscribe” in our emails or contacting us directly.

Security and Fraud Prevention

We use personal information to detect and prevent fraud, misuse or unlawful activity, and to keep our Services secure.

Customer Support and Service Improvement

We may use your information to:

• Respond to enquiries
• Improve our products, website and customer experience

This is based on our legitimate interests in running and improving our business.

Cookies

We use cookies and similar technologies to:

• Operate our website
• Remember your preferences
• Analyse site usage and performance

You can manage cookies through your browser settings. Please note that disabling cookies may affect the functionality of our Site.

For more information on Shopify cookies, visit Shopify’s cookie policy.

How We Share Your Personal Information

We may share your personal information with:

• Service providers who help operate our business (e.g. payment processors, shipping partners, IT providers)
• Marketing and analytics partners
• Professional advisers (e.g. legal or accounting services)
• Authorities where required by law

We only share information necessary for these purposes and require third parties to protect your data.

We do not sell your personal information.

User-Generated Content

If you submit reviews or other content publicly on our Site, this information may be visible to others. We are not responsible for how third parties use publicly available information.

Third-Party Websites

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. Please review their privacy policies separately.

Children’s Data

Our Services are not intended for children under 16, and we do not knowingly collect personal information from children.

Data Security and Retention

We take reasonable steps to protect your personal information, but no system is completely secure.

We retain personal information only as long as necessary to:

• Fulfil orders
• Comply with legal obligations
• Resolve disputes
• Enforce our agreements

Your Rights

Depending on your location, you may have the right to:

• Access your personal information
• Request correction of inaccurate data
• Request deletion of your data
• Object to or restrict processing
• Withdraw consent
• Request data portability

To exercise your rights, please contact us using the details below. We may need to verify your identity before responding.

International Transfers

As an international business, your personal information may be transferred outside the UK or EEA.

Where required, we use appropriate safeguards such as:

• UK or EU Standard Contractual Clauses
• Transfers to countries deemed to provide adequate protection

Complaints

If you are unhappy with how we handle your personal information, please contact us first. You may also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) or your local data protection authority.

Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at:

Email: info@novaivy.com